If you want to develop a better understanding of your business’s presence on the search engine, you must set up your Google Search Console account.
This free tool is designed to help you measure traffic to your site, understand where people are coming from and what they’re searching to find you, plus fix issues that are holding you back from putting your best foot forward in search results. Let me walk you through the specific features of Google Search Console, so that you understand how to use the tool to its greatest effect.
Submit Your Sitemap
When you’re creating a new website—or making major changes to your existing site—you need to introduce this new site to Google. Google will only consider displaying your site in their search results once they understand what your site is about, and the way that Google comes to know the content of your site is through crawling and indexing.[...]