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Businesses Aren’t Proactive Enough When it Comes to Managing Online Reputation

/ / Website Design & Internet Marketing
New Research Shows Businesses Aren’t Proactive Enough When it Comes to Managing Online Reputation

Recent Data Suggests That Businesses Aren’t Doing Enough to Proactively Protect and Build Their Online Reputation. Small Businesses Need to Take Active Steps to Promote Their Own Brand Online, Including Regularly Monitoring Their Online Reputation, Responding to Reviews, and Promoting Their Own Brand Online.

MTS Staff Writer, “New Research Shows Businesses Aren’t Proactive Enough When it Comes to Managing Online Reputation”, MarTech Series, 10/02/2019, https://martechseries.com/content/new-research-shows-businesses-arent-proactive-enough-comes-managing-online-reputation/. Click here to view the original web page.

To stay ahead of potential crises, most small businesses (88%) monitor their online reputation at least quarterly, according to a report by Clutch, the leading B2B ratings and reviews firm.

Monitoring is only one part of an effective online reputation management (ORM) strategy, though. Clutch’s research shows that small businesses should be more proactive by:

  • Managing reviews
  • Promoting their brand on social media
  • Diversifying their communications strategy [...]

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Small Business Website Design, SEO & Internet Marketing Company
Ken Mercado Studio. Lawrence, MA

Ken Mercado Studio is a small business website design, SEO and internet marketing company based out of Lawrence, Massachusetts. We enjoy creating websites, but helping small businesses get more clients from the internet is our passion. Since 2008 we have been helping small business owners with website development, internet marketing, and search engine optimization (SEO). Our passion for website design and website development have allowed us to earn a reputation for getting high-quality results for our clients. We specialize in designing and developing modern effective websites for small businesses, that are easy to use and navigate. Our services include; content writing, website development, website design, search engine marketing, search engine optimization (SEO), website hosting set-up, and website maintenance services.

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